Acaboom launches AI tool to identify homeowners most likely to instruct

Acaboom has launched Behaviour Intelligence , a new AI-powered capability designed to help estate agents identify which market appraisals are most likely to convert and determine who to follow up with first. Built using millions of homeowner interactions captured through Acaboom over more than a decade, the technology analyses how homeowners engage with proposals after a market appraisal, including repeat views, content revisited and questions asked about valuations, fees and marketing. The data suggests these behaviours can provide useful indicators of instruction intent. Across Acaboom, 88%